June 2021

Why Aren’t More Sellers Selling

June 28, 2021Today’s big question: Why Aren’t More Sellers Selling? Very few folks would disagree with the notion that historic low inventory has been the driving force in the marketplace for the last five or six years. But what’s unclear is the WHY behind it all. What factors have contributed to the huge crimp in the supply-side of the market equation? Let’s continue deciphering this riddle wrapped in a mystery inside of a market enigma by looking at one of the prime suspects: Move-Down Buyers (aging...

A market that has accelerated beyond anything we could have imagined

June 21, 2021Picking up the thread… talking about a market that has accelerated beyond anything we could have imagined, with houses, condos and townhomes from Santa Cruz to San Lorenzo Valley to South County selling at speeds and at prices and terms we never would have thought possible a year ago. (Let’s not forget mobile homes either - given the Capitola modular that recently sold for a cool $1 million!) What a long, strange trip! In hindsight, it’s easy to aggregate the numbers and trace the meteoric...

How does the unthinkable happen?

June 14, 2021Today’s question? In a market where everything sells quickly and for more money….how does the unthinkable happen? As in: Why are there still places that don’t sell quickly? Ones that languish on the market for a long time before reducing their price? I’m thinking about a Westside listing that came on recently. The kind of place that checked all the boxes: four bedrooms, single level, large yard. Plenty of buyers were lined-up for the first open house. Pre-approval letters clutched in their hands. Warm and...

The market is hotter than hot. And crazier than crazy.

June 7, 2021Picking up the thread…. The market is hotter than hot. And crazier than crazy. And just when we thought it couldn’t get any hotter or crazier, it took another quantum leap above and beyond anything we’d ever seen before. Again. This is uncharted territory for Santa Cruz Buyers and Sellers. It’s a wild ride that looks a lot like how Silicon Valley real estate used to look to us here on the Coast, just a few short years ago. If you need a little data...

Evolving experience of the coronavirus

June 1, 2021Continuing the conversation... about our evolving experience of the coronavirus and the shockingly busy real estate market that has risen in its wake. Could anyone have predicted this market a year ago? Buyers donning face masks to escape the virus (and then the smoke from fires) while lining up in droves to write offers on listings as fast as they come on? It’s a strange time. And at first glance, there’s a huge disconnect between real estate and the real world. Who would want to...