Before you decide to move, the house you own is a home. Your home and haven. A collection of memories and memorabilia. Then suddenly it is a “product” to put on the shelves of the marketplace. That’s hard.

We take enormous pride in skills acquired over a combined 60+ years in order to maximize the presentation of your home, assuring that it is the most appealing and most compelling home on the market.

We assist you in making decisions on repairs to your homes major systems, decorating ideas, squaring all the little corners, updating your look, and completing many little tasks that add up to beautiful perfection. And all the while, we offer handholding through all the rigors of going to market.

You can count on us.

Selling Your Home

Sereno Advantage

What Distinguishes Christie’s Sereno as the Agency of Choice in the Silicon
Valley and Santa Cruz Coastal area?

• The Christie’s Sereno Sales Team has the highest per agent productivity as compared to other residential Real Estate brokerages in the Counties of Santa Clara and San Mateo, and the Santa Cruz/Monterey Coastal Markets. Top 5 Brokerages in the U.S. by RealTrends for both per-agent productivity and average sales price.
• Christie’s Sereno is one hundred percent locally owned and operated allowing us to reinvest any surplus resources back into our local community and towards marketing efforts that benefit our clients.
• The executive team of Christie’s Sereno endorses every agent transaction to ensure a total quality experience for our clients.
• Our agents are committed to working together as a team to maximize the success of every transaction. It is not uncommon for agents to work collaboratively on market analysis valuation and preparation.
• Each Christie’s Sereno office has been certified Green by Santa Clara and Monterey Bay Area County Green Business organizations.
• We build positive long-term relationships with our clients based on trust and integrity. We strive to share every moment of your experience, and to that end, we are committed to making your experience exceptional.

— SANTA CRUZ SPECIFIC PUBLICATIONS
Serving the Santa Cruz Coastal Area, Christie’s Sereno regularly advertises Open Homes and Listings in the Santa Cruz Sentinel, Coastal Homes Magazine and Homes Magazine.

— DIRECT MAILING AND TOP PRODUCING AGENT DISTRIBUTION LIST
Christie’s Sereno will use direct mailing pieces to specific target markets (i.e. tenant properties and apartment complexes) and Christie’s Sereno’s exclusive Top Producing Agent Distribution List, a contact database consisting of the top producing sales agents in the local community and Santa Clara County.

— INTERNET & SOCIAL MEDIA MARKETING
The internet has changed the way the world does business. At Sereno we recognize the global marketplace’s critical presence in the marketing of your home. Through our progressive technology platform, your property will be exposed to the increasing number of buyers who expect a robust and highly visual online Real Estate experience. Sereno has positioned itself in the key areas of web and social media that matter most to you and your property.